Operational-Excellence :: Lean Marketing House

Home

Archive for Operational-Excellence

Aug

22

Ready for Operational Excellence, how to get started!

Posted by: admin | Comments (0)

This particular document covers Operational Excellence and how one would get started. Robert Stapp of OP-EX Direct Results was in the hot seat answering the questions.

OP-EX Transcript on Operational Excellence -

Related Blog Post:

Operational Excellence, It’s about the People not the Tools

Hoshin Kanri aka Policy Deployment

Technorati : Black Belt, Lean, Operational Excellence, Six Sigma

Categories : Lean Marketing, Six Sigma

Comments (0)

Jul

23

Operational Excellence, It’s about the People not the Tools

Posted by: admin | Comments (0)

I had Robert Stapp of OP•EX Direct Results Inc. on the Business901 podcast and in part 2 of this podcast, we had a discussion on operational excellence. He discussed several ways to leverage Lean and Six Sigma in achieving excellence.

The lesson I learned from the podcast was that these were not the only tools he uses. He looks at other tools depending on the customer and their needs. Part of the discussion neared the “Best Practice” area but I thought his insight on the people rather than the tools were particularly helpful.

Technorati : , Lean, OP-EX, Operational-Excellence, Six Sigma, Training

Categories : Six Sigma

Comments (0)

Value Stream Marketing Webinar Series

Complete 28-day program based specifically on addressing these issues:

Lean Sigma Marketing Principles
Creating a Current State Map
Simplifying and removing waste in your marketing
Controlling your Work in Process
Creating a Customer Centric Budget
Creating your Marketing Kanban
Determining your Constraint
Putting your Value Stream into Action

This is a 6 part Webinar series committed to creating a Lean Marketing approach within your organization. Space is limited to 15 people.

Lean Marketing House eBook

When you first hear the terms Lean and Value Stream most of our minds think about manufacturing processes and waste. Putting the words marketing behind both of them is neither creative nor effective. But the future of marketing may be closely related more to these terms than you may first think. Whether Marketing meets Lean under this name or another it will be very close to the Lean methodologies develop in software primarily under the Agile connotation.

This book is about bridging that gap. It may not bring all the pieces in place, but it is a starting point for creating true iterative marketing cycles based on Lean principles and more importantly Customer Value.

It scares many. It is not about being in a cozy facility or going to Gemba on the factory floor. It is about starting with collaboration with your customer and not ending there. It is about creating Sales Teams that are made up of different departments not other sales people. It is about using PDCA and A3s.

It is about simply being Lean!