Speed may be the biggest Determent to your Marketing Success
Saturday, November 14th, 2009The company that gets to the customer first, the company that releases the product first, the company that slides in and closes the sale while you are still waiting to get the final specifications, all demonstrate how important speed is to your marketing success.
Speed is much, much more than the ability to run your customer [...]
Developing a Kaizen Conscious with Shingo Prize winner Michael Balle
Tuesday, November 10th, 2009Michael Ballé is the co-author of, The Gold Mine, a bestselling business novel of a Lean Turnaround, and recently, The Lean Manager, a novel of a Lean Transformation both published by the Lean Enterprise Institute. For the past 15 years, he has studied lean transformations, helping companies develop a lean culture. He is an engaging [...]
The Pillar Worksheet – Lean Marketing House
Friday, November 6th, 2009This video series will explain the process I use in building the Lean Marketing house. This particular segment is an overview of the Pillar Worksheet that is an integral part of Lean Marketing House.
The entire series will be posted during this week.
Related Information:
The Pillar Worksheet
Lean Marketing House Overview – Video
Related E-books
Technorati [...]