There is no secret to standard work. Watch several people do the same task and see the difference. Is there much variance built into it? Why would I care about this in marketing? Just using the procedure for creating an ad or a direct mail piece. If there is a lot of variance in the production do you think the schedule will be met? More importantly, will the best use of creative time be used or are you the type that works better under pressure!!! The key to standard work is keeping it clear and simple, so staff can quickly and accurately complete their work.

When I started doing the standard work for a procedure there really was not one in place. I know it sound kind of corny, but really go to try to create an A3 report without a standard, it was next to impossible. I thought an A# was supposed to make it easier. But the old guy was right, you have to know what you are doing before you improve on it. The photo of a Standard Work Template is provided by Systems2win.

As Taiichi Ohno said – “Where there is no standard, there can be no kaizen.”

Related Post;
Lean Marketing House Foundation

5S – I did a set of stupid Videos on 5S in marketing a while back.

How much planning is enough – Use Lean and Standardize

Value Stream Mapping

Technorati : 5S, Kaizen, Lean, Lean Marketing, Standard Work

I did a Lean Marketing Webinar on 5S and broke it down into an overview and 5 segments. Each segment will be posted during the next 5 days. The segments are, you guessed it: Sort, Straighten, Shine, Standardize, Sustain.

If you want to review the entire series go to MarketingwithLean.com

Technorati : 5 S, 5′s, Lean Marketing, Lean Six Sigma Marketing, Manufacturer Marketing, Marketing Mudal, Marketing with lean

I did a Lean Marketing Webinar on 5S and broke it down into an overview and 5 segments. Each segment will be posted during the next 5 days. The segments are, you guessed it: Sort, Straighten, Shine, Standardize, Sustain.

If you want to review the entire series go to MarketingwithLean.com

Technorati : 5 S, 5′s, Lean Marketing, Lean Six Sigma Marketing, Manufacturer Marketing, Marketing Mudal, Marketing with lean

I did a Lean Marketing Webinar on 5S and broke it down into an overview and 5 segments. Each segment will be posted during the next 5 days. The segments are, you guessed it: Sort, Straighten, Shine, Standardize, Sustain.

If you want to review the entire series go to MarketingwithLean.com

Technorati : 5 S, 5′s, Lean Marketing, Lean Six Sigma Marketing, Manufacturer Marketing, Marketing Mudal, Marketing with lean

I did a Lean Marketing Webinar on 5S and broke it down into an overview and 5 segments. Each segment will be posted during the next 5 days. The segments are, you guessed it: Sort, Straighten, Shine, Standardize, Sustain.

If you want to review the entire series go to MarketingwithLean.com

Technorati : 5 S, 5′s, Lean Marketing, Lean Six Sigma Marketing, Manufacturer Marketing, Marketing Mudal, Marketing with lean

I did a Lean Marketing Webinar on 5S and broke it down into an overview and 5 segments. Each segment will be posted during the next 5 days. The segments are, you guessed it: Sort, Straighten, Shine, Standardize, Sustain.

If you want to review the entire series go to MarketingwithLean.com

Technorati : 5 S, 5′s, Lean Marketing, Lean Six Sigma Marketing, Manufacturer Marketing, Marketing Mudal, Marketing with lean