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Archive for August, 2009

Aug
12

Marketing Lean Six Sigma Services

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I was asked for an overview of the Marketing your Black Belt Webinar and the easiest way to distribute it is through my blog. Several items to note are that it is a bi-monthly webinar(2x per month), and that it is designed for both the Lean Six Sigma Consultant and Consulting Organizations that use these principles. This is not the actual format of the presentation, but it will give you a better idea of what will be covered. However, as any good marketing person would know, the really, really good stuff, I saved for the webinar!

Marketing Your Black Belt

Other Related items:

  1. Webinar Registration
  2. News Release
  3. Blog Post

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Categories : Lean Marketing
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Aug
02

Marketing E-book on using Lean Tool of Poka Yoke

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Created a short e-book on Mistake Proofing your Marketing by using the Lean tool of Poka-Yoke. The e-book is not meant to be a complete diagram of Poka-Yoke but an alternative apporach to help facilitate and create some additional ideas on how to improve your marketing.

Free download, just please keep the tags and links intact.

Poka-Yoke, Mistake Proofing your Marketing
View more documents from Joseph Dager.

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Categories : Lean Marketing
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When you first hear the terms Lean and Value Stream most of our minds think about manufacturing processes and waste. Putting the words marketing behind both of them is neither creative nor effective. But the future of marketing may be closely related more to these terms than you may first think. Whether Marketing meets Lean under this name or another it will be very close to the Lean methodologies develop in software primarily under the Agile connotation.

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